Ret-AI-ler Book a demo

The product

Your wholesaler orders, prepared. You approve.

The AI agent for restaurateurs, caterers and contract kitchens. It prepares your orders on your wholesalers' webshops, applies your negotiated prices, checks your invoices against those prices and recalculates your recipe cards at today's prices.

Book a demoSee the four areas

In WhatsApp, Claude, ChatGPT and the web app Nothing to install · Data hosted in the EU

01 · Order

Your list. Its basket. Your approval.

You write or dictate your list as you would to a colleague. The agent finds your products at your wholesaler, prepares the basket on its webshop and reads it back to you. You approve and pay at your supplier.

  • Secure browserlogin page
    Login · Wholesaler A
    Email[email protected]
    Password••••••••••
    Log in
    single-use link opened 0:42 agoexpires in 9:18
    Password requested by Ret-AI-lernever
    Kept after loginthe session, encrypted
    You log in yourself, on your wholesaler's real page.Illustration · fictional data

    A single-use link opens your wholesaler's real login page; you log in yourself, your password is neither requested nor stored.

  • Ret-AI-lerchat
    2 crates of tomatoes, 5 kg of flour and 3 cases of cream for tomorrow.
    Here's what I found in your wholesaler's catalogue:
    Round tomatoes6 kg crate · × 2€28.80
    T55 flour5 kg bag · × 1€5.35
    Heavy cream 35% negotiated6 × 1 L · × 3€64.80
    Estimated total excl. VAT€98.95
    Shall I fill the basket?
    Yes, fill itEdit a line
    Proposal first, basket after your OK, review afterwards.Illustration · fictional data

    The agent finds the products, shows you its proposal, fills the basket after your OK and reads it back.

  • Ret-AI-lerchat
    The usual for Thursday.
    Based on your last six months, your usual order:
    Salmon fillet 150 gevery week× 20
    Unsalted butter 10 × 250 gevery week× 2
    Heavy cream 35% · 6 × 1 Levery 2 weeks · last one 13 d ago× 3
    + 6 regular products9 lines
    Shall I fix anything before touching the basket?
    Remove the salmonLooks good, fill it
    Your regulars, quantities and frequencies inferred from your history.Illustration · fictional data

    Your regular products, quantities and frequencies included, based on your history: you correct the list before it touches the basket.

  • Todayweb app · Monday
    To reorder · based on your purchase frequency
    Frying oil · 10 Levery ~8 days11 d ago
    Pro dish soap · 5 Levery ~21 days24 d ago
    T55 flour · 5 kg bagevery ~14 days9 d ago

    No inventory to maintain: only storable products are tracked, on request or from this screen.

    To order them: tell the agent, it prepares the basket and you approve.

    What's overdue, based on how often you bought before.Illustration · fictional data

    Storable products whose usual purchase frequency is exceeded, suggested on request and on the “Today” screen, with no inventory to maintain.

  • Ret-AI-lerbasket read-out
    Read me the basket.
    On the webshop, 4 lines:
    Round tomatoes · 6 kg crate × 2 available€28.80
    T55 flour · 5 kg bag × 1 available€5.35
    Heavy cream 35% · 6 × 1 L × 3 available€64.80
    Orange juice 1 L × 6unavailable
    Estimated total excl. VAT · 3 lines available€98.95
    Shall I remove the unavailable line?
    Remove itSuggest a replacement
    The basket as it is on the webshop, availability included.Illustration · fictional data

    The basket as it is on the webshop, line by line with its availability, and unavailable items removed in one go if you wish.

  • Wholesaler webshoporder page
    Basket read back · 3 lines · €98.95 excl. VAT estimated
    DeliveryTuesday · 6–9 am
    Payment methodyour customer account
    Total excl. VAT€98.95
    Confirm orderup to you, at your supplier

    The agent stops here. It gave you the link; approval and payment stay with you.

    You stay in control: nothing is ordered or paid without you.Illustration · fictional data

    Basket ready, the agent gives you the link to the order page: you approve and pay yourself, at your supplier.

  • Ret-AI-lerchat
    Delivery as soon as possible.
    Slots available at your wholesaler:
    Tuesday · 6–9 amearliest
    Tuesday · 9 am–12 pmfree
    Wednesday · 6–9 amfree
    Shall I book Tuesday, 6–9 am?
    Yes.
    Slot booked: Tuesday, 6–9 am.
    The earliest, or a specific date and time: you choose.Illustration · fictional data

    The agent lists the available slots and books the one you choose, after your OK.

  • Setuppurchase history
    Orders retrieved from the webshoplast 6 months27
    Distinct products142
    Habits inferred
    Salmon fillet 150 g× 20 · every week
    Heavy cream 35% · 6 × 1 L× 3 · every 2 wks
    Unsalted butter 10 × 250 g× 2 · every week
    Order of 12 Sept · 18 lines · €412.30
    Your past orders, read line by line, from day one.Illustration · fictional data

    At setup, the agent retrieves your past orders from the webshop, six months by default, and infers your habits from them.

  • Ret-AI-lerchat
    When I say cream, I mean the 35% cases.
    Noted. Your words, as I now understand them:
    “cream”Heavy cream 35% · 6 × 1 L pinned
    “tomatoes”Round tomatoes · 6 kg crate
    “flour”T55 flour · 5 kg bag
    You can correct a match whenever you like.
    Your words, remembered: every match is visible, editable or pinnable.Illustration · fictional data

    “When I say cream, I mean the 35% cases.” The agent remembers your words; you correct or pin each match.

  • Ret-AI-lerplanned · Wednesday
    Add 2 cases of butter for Wednesday.
    Added to Wednesday's planned order:
    Unsalted butter 10 × 250 g negotiated2 × €24.80€49.60
    Heavy cream 35% · 6 × 1 L3 × €21.60€64.80
    Planned total excl. VAT€114.40
    Free-delivery threshold €150: €35.60 to go.
    Push to basketAdd something else
    Costed in advance, free-delivery threshold tracked, pushed when you say so.Illustration · fictional data

    “Add 2 cases of butter for Wednesday.” The agent prices the planned order, measures the gap to the free-delivery threshold and pushes it to the basket when you ask.

02 · Pay less

The right price, line by line.

Your negotiated prices apply everywhere. The agent prices your usual order across connected wholesalers, marks the cheapest line by line and finds cheaper per-kilo equivalents.

Your usual order · 5 linescheapest on the line · excl. VAT · negotiated prices appliedA, B and C are your wholesalers.

ProductWholesaler AWholesaler BWholesaler C
Round tomatoes6 kg crate × 2€28.80€26.40€29.90
T55 flour5 kg bag × 1€5.35€5.95€4.90
Heavy cream 35%6 × 1 L × 3€64.80negotiated€69.30€67.50
Unsalted butter10 × 250 g × 2€49.60negotiated€52.80€48.20
Frying oil10 L jug × 2€26.90negotiated€24.60€27.80
Everything from one wholesalertotal excl. VAT€175.45€179.05€178.30

Wholesaler A remains the cheapest to order everything in one place. Line by line, the cheapest is marked: you decide where to order what.

€168.90if you mix · €6.55 less than everything from A

Illustration · fictional data

  • My supplier pricesWholesaler A
    Heavy cream 35 % · 6 × 1 Lcatalogue €23.90 · valid until 31 Dec€21.60
    Unsalted butter · 10 × 250 gcatalogue €26.30 · valid until 31 Dec€24.80
    Frying oil · 10 L jugcatalogue €14.95 · valid until 30 Nov€13.45
    + 38 negotiated prices41 lines
    Import a price list (file)Dictate it to the agent

    Applied everywhere: comparisons, recipe cards, shopping and margins use these prices, not the catalogue.

    Your price list, with its validity dates, in place of the catalogue price.Illustration · fictional data

    Import your price list from a file or describe it to the agent: your negotiated prices replace the catalogue price everywhere, with their validity dates.

  • Ret-AI-lercomparison
    Where does my usual order cost the least?
    Your 5 usual lines, negotiated prices applied:
    Wholesaler A cheapest€175.45
    Wholesaler C+ €2.85€178.30
    Wholesaler B+ €3.60€179.05
    And for a single product, unsalted butter: A €24.80 · B €26.40 · C €24.10.
    On the webshops you've connected, whole order or single product.Illustration · fictional data

    Your usual products priced at each connected webshop: you see where the order costs the least.

  • Ret-AI-lerper-kilo equivalents
    Anything cheaper per kilo than my butter?
    Starting from your negotiated price:
    Your unsalted butter · 10 × 250 g€24.80 negotiated€9.92/kg
    2 kg block · same category −6.3%€18.60€9.30/kg
    Same for flour, based on your last price paid:
    T55 flour · 5 kg bag€5.35€1.07/kg
    25 kg bag −8.4%€24.50€0.98/kg
    Per kilo or litre, based on what you actually pay.Illustration · fictional data

    Cheaper equivalents compared on price per kilo or litre, based on what you actually pay.

  • Ret-AI-leruseful promos
    Any promos useful for me?
    Cross-checked with your purchases and basket:
    Heavy cream 35% · 6 × 1 L tier−10% from 6 cases · €19.44 instead of €21.60−€12.96
    Unsalted butter · 2 kg block substitute−15% · €15.81 instead of €18.60€7.91/kg
    Your basket has 3 cases of cream. At 6, the volume tier applies: €116.64 instead of €129.60. Shall I go to 6 cases?
    Yes, make it 6No thanks
    Promos, quantity tiers, substitutes, matched to what you buy.Illustration · fictional data

    Promotions spotted, cross-checked with your usual products and basket: useful promos, quantity tiers, substitutes on promo.

  • Ret-AI-lerreplacement
    out of stock Orange juice 1 L × 6 is unavailable. In the same category:
    Fresh-squeezed orange juice · 1 L × 6€13.20
    Multifruit juice · 1 L × 6€11.70
    Shall I replace it, or remove the line?
    The fresh oneThe multifruitRemove

    Nothing is replaced without your OK: the line stays as is until you choose.

    Same food category, approved by you before it enters the basket.Illustration · fictional data

    Out of stock, or fancy something else? Alternatives from the same category, to approve before they enter the basket.

03 · Check

What you really pay, verified.

On request, the agent compares each invoiced line, excl. VAT, with your negotiated price, shows you the gaps and prepares the text of the claim, to send from your email or, optionally, directly to your supplier after your OK. It also tracks the prices you actually pay.

Check · invoice F-2026-118713 lines · excl. VAT

ProductNegotiatedInvoicedGap
Heavy cream 35%6 × 1 L · × 2€21.60€21.60€0.00
Unsalted butter10 × 250 g · × 1€24.80€26.30+€1.50
Frying oil10 L jug · × 2€13.45€14.95+€3.00+€1.50 × 2

+ 10 compliant lines

11 compliant lines2 gaps: +€4.50 excl. VAT

Nextwhat follows, in three steps

  1. 1

    Gap detected

    2 lines above your negotiated price: +€4.50 excl. VAT on this invoice.

  2. 2

    Claim drafted by the agent

    Invoice F-2026-1187 · 2 price gaps

    Hello, on invoice F-2026-1187, the unsalted butter (€26.30) and the frying oil (€14.95 × 2) exceed our negotiated prices (€24.80 and €13.45). Please send us a credit note for €4.50 excl. VAT.

    text drafted by the agent, ready to send
  3. 3

    Sent to your supplier option

    After your OK, the claim goes directly to your supplier.

    Approve sending

Illustration · fictional data

  • Ret-AI-lerinvoice check
    Check invoice F-2026-1187.
    Retrieved from the supplier · 13 lines excl. VAT compared with your negotiated prices:
    Unsalted butter · 10 × 250 gnegotiated €24.80 · invoiced €26.30+€1.50
    Frying oil · 10 L × 2negotiated €13.45 · invoiced €14.95+€3.00
    11 compliant lines€0.00
    2 gaps+€4.50
    Lines without a negotiated price are listed separately.
    Every line excl. VAT against your negotiated price, on request.Illustration · fictional data

    On request, the agent retrieves your invoices from compatible wholesalers and compares each line, excl. VAT, with your negotiated price.

  • Ret-AI-lerprice tracking
    What has moved in my purchases?
    Over your last 6 months of purchases:
    Unsalted butter · 10 × 250 g rise26 purchases · €23.90 in May, €26.30 since September+10.0%
    Frying oil · 10 L jug close reorders3 purchases in 10 days× 3
    A rise may come from a promo that ended, and a close reorder may be intentional: I flag them, you judge.
    Rises and close reorders, for every product bought.Illustration · fictional data

    For every product bought, the evolution of the price paid: rises and close reorders spotted, changes ranked by impact on your budget.

  • Stats & insightsspend · 6 months
    September · excl. VAT
    €4,240
    Biggest driver
    Salmon fillet
    Negotiated prices
    62%

    AI summary September is back at June's level, mostly due to volume (salmon fillet); unsalted butter went up €2.40 per case. Three negotiated prices expire on 30 Nov.

    Month by month, all suppliers, with a written summary.Illustration · fictional data

    Your spending month by month, all suppliers combined, your biggest-spend products, coverage of your negotiated prices, with an AI-written summary.

  • Ret-AI-lerannotated basket
    To exclude: gluten · milk  ·  diet: none
    Round tomatoes · 6 kg cratecompliant
    Heavy cream 35% · 6 × 1 Lcontains: milknon-compliant
    Puff pastry bites · 10 pccontains: gluten, milk, eggsnon-compliant
    Chicken stock · 1 Lproduct sheet has no dataunknown

    You decide. The annotation comes from published product sheets; the label of the delivered product remains the reference.

    Compliant, non-compliant or unknown, across the 14 regulated allergens.Illustration · fictional data

    Choose a diet and allergens to exclude from the 14 regulated allergens: the agent annotates your basket from published product sheets as compliant, non-compliant or unknown.

  • My targetsvol-au-vent recipe card
    Target gross margintarget 70%77.8% met
    Organic sharetarget 30% · on the recipe card34% met
    Allergen to avoid: milkheavy cream 35%, puff pastry bites2 lines to review

    Your targets, your rules: a basket, a recipe card or an event is assessed against them, not against an imposed standard.

    Margin, organic, allergens: you set the bar, the agent measures.Illustration · fictional data

    Allergens to avoid, organic share, target margin: you set your targets and assess a basket, a recipe card or an event against them.

04 · Cook and cost

Recipe cards that follow your prices.

Your recipe cards are linked to the products you buy: cost per serving, ingredient cost and margin are recalculated at today's prices, and your events are costed all the way to the basket.

  • Recipe cardHomemade vol-au-vent
    Cost / serving
    €3.00
    Food cost
    22.2%
    Gross margin / serving
    €10.50
    Chicken fillet · 1.5 kg negotiated€18.60
    Puff pastry bites · 10 pc€3.80
    Chicken stock · 1 L€2.23
    + 4 ingredients€5.37
    Recipe cost · sold at €13.50 excl. VAT per serving€30.00

    Recalculated at today's prices: €2.87 per serving 30 days ago, €3.00 today.

    Linked to the products you buy, negotiated prices first.Illustration · fictional data

    Your recipe cards start from your suppliers' products: cost per serving, food cost ratio and gross margin are recalculated at today's prices, negotiated prices first.

  • Recipe cardallergens · kcal
    Allergens · from your suppliers' product sheets
    × Gluten× Milk× Eggschicken stock · no data

    AI estimate option enabled: celery possible in the chicken stock. Absence is never asserted.

    Per serving
    Energy
    412 kcal
    Protein
    24 g
    Fat
    22 g
    Carbs
    28 g
    Supplier sheets first, AI estimate optional and labelled.Illustration · fictional data

    Allergens and nutritional values taken from your suppliers' product sheets; optionally, an AI estimate fills in missing data, always labelled as such.

  • PDF exporttwo versions
    Export both
    Management with costs, kitchen with photo and steps, no prices.Illustration · fictional data

    The management sheet, with costs, and the kitchen sheet, with photo and steps, without prices.

  • Replace a productimpact preview
    Unsalted butter · 10 × 250 g€9.92/kg · used in 7 recipe cards→ 2 kg block · €9.30/kg
    Impact per recipe card · cost per serving
    Homemade vol-au-vent€3.00 → €2.98 −0.02
    Béarnaise sauce€1.12 → €1.06 −0.06
    Homemade puff pastry€0.64 → €0.60 −0.04
    + 4 recipe cards−€0.01 to −€0.03
    Apply to all 7 recipe cardsUndo the last replacement
    Everywhere it's used, impact visible before, undo possible after.Illustration · fictional data

    A product replaced everywhere it's used, with the cost impact on each recipe card shown before you apply.

  • Recipe cardsfolders · photos
    Starters 12Mains 31Poultry · Homemade vol-au-vent, …Fish
    12 photos imported in bulk0:38
    Ingredient entered: “flour”suggested match: T55 flour · 5 kg bagConfirm
    Two folder levels, bulk photos, every match confirmed by you.Illustration · fictional data

    Folders on two levels, photos imported in bulk, your ingredients linked to catalogue products, every match confirmed by you.

  • My productshomemade products
    Homemade brown stock · 1 L made in-house€2.10/L
    Aluminium tray 1 L · × 100 bought elsewhere€18.90
    Kraft catering box · each bought elsewhere€0.42
    Homemade béarnaise sauce · 1 L made in-house€7.45/L
    Add a homemade product

    They count in the costing: homemade brown stock counts at €2.10/L in every recipe card that uses it.

    Packaging, consumables, in-house preparations, with their price.Illustration · fictional data

    Packaging, consumables, in-house preparations: what you buy elsewhere or make yourself goes into the costing, with its price.

  • Ret-AI-lermenu · 120 covers
    Quantities for the vol-au-vent, 120 covers.
    Portions converted into purchase quantities, rounded to supplier multiples:
    Chicken filletneed 18.0 kg · 5 kg case× 4 = 20 kg +2.0 kg
    Puff pastry bitesneed 120 pc · box of 50× 3 = 150 +30 pc
    Chicken stockneed 12 L12 L
    Surplus is shown line by line.
    From covers to cases, supplier tier applied, surplus shown.Illustration · fictional data

    For a menu and a number of covers, portions become purchase quantities, rounded to supplier multiples, surplus included.

  • Accountprofitability
    Food cost target30%
    Gross margin alert threshold65%
    Default VAT12%
    Shared withyour team · 3 members

    Homemade vol-au-vent: food cost 22.2%, under your 30% target. Margin 77.8%, above your 65% threshold.

    Your settings, shared by your team, the basis for all costings.Illustration · fictional data

    Food cost target, margin alert threshold, default VAT: your settings, shared by your team, are the basis for all costings.

  • Eventcocktail · 80 guests
    Mini vol-au-vent recipe card× 160
    Salmon-dill verrine recipe card× 80
    Kraft catering box product× 80
    Purchases costed excl. VAT€486.20
    Quote v2 frozen on 3 OctOrder v1 · draft
    Allergens detectedgluten · milk · eggs · fish · 1 unknown
    Generate the basket → your approval
    Seated, buffet or cocktail: costed, frozen in dated versions, up to the basket.Illustration · fictional data

    Seated, buffet or cocktail: the agent costs the purchases, freezes quote and order in dated versions, groups the detected allergens, then generates the basket for approval.

05 · Where to talk to it

Where you already write.

The same agent in WhatsApp, Claude, ChatGPT and the web app chat. And an app to see everything.

WhatsApp

You link your number from the app, then write or dictate a voice note: basket, prices, recipe cards, events.

Claude

Add Ret-AI-ler as a connector: all conversational features are there, delivery slots included.

ChatGPT

The same tools, directly from your ChatGPT account.

Web app chat

Talk to the agent directly in the app, with the same tools as on WhatsApp.

A photo is enough.

In Claude or ChatGPT, attach a photo to your message: the agent takes care of the rest.

  • A price list or an invoice. The agent reads it, shows you a preview, then saves the data in Ret-AI-ler.
  • A product. The agent finds it in your wholesalers' catalogues, compares its price at each, your negotiated prices applied, and offers to add it to the cheapest basket.
Price list 2026 · excl. VAT VIDEO PHOTO PORTRAIT 9:41 Butter€24.80 Cream 35%€21.60 Oil 10 L€13.45 Ret-AI-ler · My price list Butter€24.80 Cream 35%€21.60 Frying oil€13.45 3 prices saved

A price list 3 negotiated prices saved

CREAM 35% fat 1 L VIDEO PHOTO PORTRAIT 9:41 Heavy cream 35% recognised 6 × 1 L Case price · excl. VAT Wholesaler A your price €21.60 cheapest Wholesaler C€22.50 Wholesaler B€23.10 I'll add it to the basket at Wholesaler A ? Yes, add it Later

A product compared across your wholesalers

Illustrations · fictional data

The web app

See everything at a glance.

Chat is for acting fast. The web app is for seeing the whole picture: reorders, shopping, recipe cards, prices, events, spending.

  • Today
  • Shopping
  • Chat
  • Recipe cards
  • My supplier prices
  • My products & suppliers
  • Events
  • Retailers
  • Stats & insights
  • My products
  • Account

Illustration · fictional data

06 · You stay in control

The agent proposes. You decide.

Six rules that apply on every channel.

Nothing is ordered or paid without you

The agent prepares the basket on your wholesaler's webshop; you approve the order and pay at your supplier. Every basket change needs your OK.

Your password stays yours

You enter it yourself on the webshop's real login page. Ret-AI-ler doesn't ask for it, doesn't store it, and keeps only the session, encrypted.

The basket is read back after every change

After an addition, a removal or a quantity change, the agent reads the webshop basket back and tells you what's in it.

An unknown price is never counted as €0

An unknown price is flagged. An incomplete total is shown as a minimum. An uncertain comparison is marked “to verify”.

An allergen's absence is never asserted

When a product's data is missing, the app says so. The AI estimate, if you enable it, only adds possible allergens, labelled “AI estimate”. The label of the delivered product remains the reference.

Your data, isolated from other customers

Your data is never visible to other customers. Our team accesses it only to run the service and assist you, under the terms of our privacy policy.

FAQ

What people ask us about the product.

Another question? Write to [email protected] or ask it during the demo.

Can the agent order or pay for me?

No, and that's deliberate. It prepares the basket on your wholesaler's webshop and gives you the link to the order page. You approve and pay yourself, at your supplier.

Which wholesalers does it work with?

With the webshops of several Belgian wholesalers.

Do I need to keep an inventory?

No. Reorder suggestions come from how often you bought before, for storable products.

What if a product is out of stock?

The agent flags it when it reads the basket, removes unavailable products if you wish and suggests replacement products from the same category. Nothing is replaced without your OK.

Where do the displayed allergens come from?

From the product sheets published by your suppliers, optionally completed by an AI estimate labelled as such. They help you spot a risk; the label of the delivered product remains the reference.

Demo

See it work in a demo.

€180 excl. VAT per user per month with no commitment, or €150 excl. VAT per user per month on the annual plan. 100 AI credits included per user per month.

Book a demoSee pricing

Offer for professionals only.

Ret-AI-ler is in beta, by invitation.